Ring Introduces TAKE Security Upgrade for Video Protection

Security experts warned that weak encryption let

Amazon Ring announced a new security policy called TAKE, updating its encryption standards for home video footage. The change, rolled out this month, gives users clearer controls over data protection and limits how AI can access recorded clips to your account.

TAKE Encryption: How Ring’s New Policy Secures Your Video Feed

The policy replaces the previous encryption method with stronger, end‑to‑end protection. Users now choose whether video clips are stored locally or in the cloud. The update aims to stop unauthorized AI analysis. The policy also introduces automatic key rotation every 90 days. This makes it harder for attackers to reuse stolen keys.

Security experts warned that weak encryption let hackers view footage and AI tools scrape data. Ring faced criticism after a 2022 breach exposed millions of clips. The new rules respond to those concerns. Ring said the changes give customers more control and keep data private. Ring also removed the ability to export raw video files without user consent. The change aligns with new data protection regulations in several states.

Customers can now enable local storage, reducing reliance on cloud servers. This shift limits the amount of data available for AI training. Ring promises faster upload speeds while maintaining security. Local storage reduces bandwidth usage and may lower monthly internet costs.

The TAKE upgrade could restore trust

Analysts expect other smart‑home brands to follow suit. Stronger encryption may become a standard, pushing the industry toward more transparent data practices. Consumers are likely to demand clearer privacy controls from all smart‑home providers.

The TAKE upgrade could restore trust in Ring’s video platform. If adopted widely, it may set a new benchmark for privacy in connected devices. The company plans to publish a detailed whitepaper on TAKE later this quarter.

What does TAKE actually change in Ring’s encryption? TAKE replaces the previous encryption method with stronger, end‑to‑end protection. It also lets users decide where video clips are stored, either on the device or in the cloud. This reduces the chance of unauthorized AI analysis.

Will my videos be stored locally by default? No, Ring still offers cloud storage as an option. Users must enable local storage manually to keep footage on the device.

How does this affect AI features? AI tools will have less raw footage to analyze, limiting personalized alerts. However, Ring may introduce new AI functions that respect the updated privacy settings.