Blink Video Doorbell Slashed to AU$27.99 in Early Prime Day Preview

How Does This Doorbell Compare to Competitors?

Amazon has slashed the price of its Blink Video Doorbell to just AU$27.99 as part of an early preview for its upcoming Prime Big Deal Days event, offering a staggering 72% discount. The deal, spotted on September 25, 2026, allows Australian shoppers to access advanced home security technology at a fraction of its usual cost. This limited-time offer appears designed to generate buzz ahead of the official sales period next week.

The Blink Video Doorbell provides 1080p HD video, two-way audio, and motion detection alerts sent directly to a smartphone via the Blink app. It operates wirelessly and is powered by two AA lithium batteries, which Amazon claims can last up to two years. Installation requires no wiring, making it ideal for renters or those seeking a DIY setup. The device integrates with Alexa for voice control and can store clips locally with a Sync Module or via optional cloud subscription.

Is This Deal Too Good to Be True?

At under AU$30, the Blink model undercuts many rivals that typically start above AU$100, even during sales. While it lacks some premium features like facial recognition or continuous recording, its core functionality meets the needs of most households seeking basic surveillance and deterrence. The steep discount suggests Amazon is clearing inventory or testing consumer response ahead of broader holiday promotions.

Despite the unusually low price, the product listing confirms it is sold and dispatched by Amazon itself, reducing concerns about counterfeit or expired stock. The 72% off label aligns with historical pricing, as the doorbell has regularly retailed around AU$100. Customer reviews on the Australian site highlight ease of use and reliable alerts, though some note occasional delays in notification delivery during peak usage.

Does the Blink Video Doorbell require a subscription for basic use? No, the device offers free live viewing and motion alerts without a subscription. Cloud storage for recorded clips is available through an optional Blink Subscription Plan starting at AU$3.99 per month.

Frequently Asked Questions

Can the doorbell work in extreme weather conditions? Yes, it is rated for operation between -20°C and 45°C, making it suitable for most Australian climates. The wireless design avoids risks associated with exposed wiring in outdoor environments.

Is professional installation needed for this model? No, the Blink Video Doorbell is designed for self-installation using adhesive mounts or screws, with setup guided through the Blink app. No electrical expertise is required.