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Apple Shifts iPhone 18 Pro and Foldable iPhone Preorders to Saturday

September 5, 2026 Hannah Osei

Why the September 11 Date Was Problematic

Apple plans to delay i Phone 18 Pro and folding i Phone preorders from Friday, September 11 to Saturday, September 12, according to reports. The change moves the usual preorder window to a weekend date, potentially affecting customer purchasing schedules.

The tech giant typically announces new i Phones in early September, with preorders following shortly after. This year's adjustment reportedly stems from the September 11 date conflicting with the annual commemoration of the 2001 terrorist attacks. Moving to Saturday allows Apple to avoid the sensitive date while maintaining its product launch timeline.

Apple's decision reflects sensitivity around the September 11 anniversary. The company has historically avoided major product announcements on or near this date. Industry analysts suggest the Saturday preorder start also accommodates supply chain considerations for the new folding i Phone model, which may face production constraints.

How Will This Affect Customers?

The shift impacts customers who planned Friday purchases, as Saturday shopping presents different logistical challenges. Apple Store employees and carrier partners must adjust staffing schedules accordingly. Online preorder systems will activate at the same time as previous years, though weekend traffic patterns may differ.

Customers hoping to secure early i Phone 18 Pro or folding i Phone units must wait one additional day. The Saturday preorder window begins at 5:00 AM PDT, matching Apple's standard online sales timing. Physical Apple Store locations open at their regular Saturday hours rather than extended Friday evening availability.

Carrier partners including Verizon, AT&T, and T-Mobile will synchronize their preorder systems with Apple's updated schedule. Early upgrade program participants can complete transitions starting Saturday. International markets follow similar timing adjustments based on local time zones.

The delay provides Apple additional preparation time for inventory distribution. Retail partners report receiving training materials for the new folding i Phone models this week. Supply chain sources indicate initial production volumes remain limited for the foldable device category.

Frequently Asked Questions

When do i Phone 18 Pro preorders begin? Preorders start Saturday, September 12 at 5:00 AM PDT online and at Apple Store locations during regular Saturday business hours.

Will the folding i Phone be available immediately? Initial folding i Phone supplies will be limited, with broader availability expected within several weeks following the launch date.

Can customers still get early upgrades? Yes, i Phone Upgrade Program participants can complete early upgrades starting Saturday, September 12, through participating carriers and Apple's financing options.

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